I don’t just work with companies that want to completely overhaul their brand image, you know. Sometimes, I get approached by businesses that are happy with their overall brand messaging…
As a graphic designer, I talk a lot about the importance of having a strong brand behind your business that your customers will immediately recognise and easily relate to. But…
Your marketing materials need to communicate your idea, reinforce your branding, and evoke a certain emotion or action from your audience. But they will only do this successfully if they…
Even those of us who have been in business for many years have never experienced a time quite like this before. At best, staff are being asked to work from…
With the future looking uncertain for many businesses across the UK (and, indeed, worldwide), and the prospect of a weak post-pandemic economy striking fear into the hearts of struggling companies,…
Do you need to ask a professional designer to create your social media graphics? Not necessarily! There are plenty of tools out there that make it easy for you to…
Every successful business will reach what I like to call the point of no return – the stage when scaling up is not an option, but a necessity. Expanding your…
The world of graphic design can be a little daunting for those who have never created a brand identity before (or those who haven’t touch their company visuals in many…
Eventually, the time will come to paint your brand in a new light. Perhaps you’ve expanded over the years and feel that your current brand identity doesn’t represent what you…
As technologies have evolved and customers’ needs have changed, so have the principles of good, impactful web design. Much like when I first started honing my craft back in the…
… it’s the new buzzword in business, but what does it actually mean? A new phrase has been circulating fiercely through our business circles for the last couple of years…
Picture the scene. You’re the owner of a marketing agency, and you’ve had an enquiry from your dream client. The conversation is flowing – you feel that they’re really buying…